INTUITIVE VEHICLES

Human Factors - HMI - UX

THE SUMMIT

In times of increasing connectivity and advanced tech features in cars, consumers more than ever expect an intuitive and seamless experience that needs to be safe as well. How can car manufacturers, suppliers and the industry in general achieve this without ending in a "arms race for functions"? Usability and ease of use are at the center of the HMI design. Join our UX community to share your thoughts and experience on how to create the ideal HMI.

redcabin-summit

Lead Partner:

Rightware provides tools and services for development of advanced digital user interfaces. The Kanzi philosophy is based on designer empowerment, prioritizing ease of use, rapid prototyping, workflow efficiency, high performance, and cross-platform support. Our passion is to unleash creativity and to enable fantastic user experiences. As a ThunderSoft company, our combined skills and assets allow us to deliver fully integrated HMI solutions, engineering support, and design services for automotive customers across the globe. Rightware continues to operate as an independent subsidiary, headquartered in Finland with a presence in the United States, Germany, Italy, China, South Korea, and Japan. Trusted by over 35 car brands, we are on track to powering the user experience in over 20 million cars by 2022.

Combining a passion for technology with truly inspired engineering, Melexis designs, develops and delivers innovative micro-electronic solutions that enable designers to turn ideas into applications that support the best imaginable future. The company’s advanced mixed-signal semiconductor sensor and actuator components address the challenges of integrating sensing, driving and communication into next-generation products and systems that improve safety, raise efficiency, support sustainability and enhance comfort.

Melexis is headquartered in Belgium and employs over 1,500 people in 20+ locations worldwide. The company is publicly traded on Euronext Brussels (MELE).

The Qt Company develops and delivers the Qt development framework under commercial and open source licenses. Qt enables the reuse of software code across all operating systems, platforms and screen types, from desktops and embedded systems to wearables and mobile devices. Qt is used by approximately one million developers worldwide and is the platform of choice for in-vehicle digital cockpits, automation systems, medical devices, Digital TV/STB and other business critical applications in 70+ industries.

Eye square is a leading global provider of innovative market research. We specialize in the fields of User Experience, Brand & Media and Shopper Experience Research. Founded in 1999, eye square pioneered the use of eye tracking for user and market research. Based on our experience we have built up one of the largest databases for user experience, eye tracking, and advertising effectiveness data worldwide. These data allow us to benchmark how users experience new websites, mobile applications, products and advertisements against established biomarkers.

Altia provides cutting-edge HMI development software and engineering services for state-of-the-art automotive user interfaces. Our mission is to help our customers get amazing GUIs on any hardware.

Automotive companies around the world use Altia’s model-based HMI development tools to develop and deploy visionary instrument clusters, HUDs, driver information displays and IVI systems for production vehicles. With key features like advanced 3D, support of globalized fonts and quality initiatives related to ASPICE, MISRA and ISO 26262, Altia offers the best-in-class HMI software for safety and innovation.

Combining a passion for technology with truly inspired engineering, Melexis designs, develops and delivers innovative micro-electronic solutions that enable designers to turn ideas into applications that support the best imaginable future. The company’s advanced mixed-signal semiconductor sensor and actuator components address the challenges of integrating sensing, driving and communication into next-generation products and systems that improve safety, raise efficiency, support sustainability and enhance comfort.

Melexis is headquartered in Belgium and employs over 1,500 people in 20+ locations worldwide. The company is publicly traded on Euronext Brussels (MELE).

Candera GmbH in Linz, Austria, is a leading HMI tool provider and development partner for worldwide automotive and industrial customers.

Candera CGI Studio is a scalable and hardware independent software platform for the development of individual HMIs and GUIs for the automotive market and industrial sector. CGI Studio enables the creation of innovative automotive displays like digital clusters, head units, rear-seat entertainments or head-up displays. Numerous automotive manufacturers and suppliers worldwide rely on this innovative software tool. However, CGI Studio is also the perfect tool for HMIs in the industrial and home appliance sector, enabling the development of innovative displays for the operation of systems and next generation appliances.

The special USP of CGI Studio lies in the representation of 2D / 3D display elements but it also includes features such as multilingualism, particularly sophisticated safety functions (functional safety) and a reliable and worldwide customer service.

Bridging the gap between man and machine since 1999. Smart Eye develops eye-tracking technology that understands, assists and predicts human intentions and actions. By studying a person’s eye, face and head movements, our technology can draw conclusions about an individual’s alertness, attention, focus and gain insights into a person’s awareness and mental status.

Today, our eye tracking technology is embedded in the next generation of vehicles, helping the automotive industry take another step towards safer and more eco-friendly transportation. Our research instruments offer unparalleled performance in complex, real-world situations, paving the way for new insights in aerospace, aviation, psychology, neuroscience, medical and clinical research.

SEKISUI S-LEC™ Film is the global leading brand for laminated glass interlayer films in automobiles. Our products fulfill an important function in the automotive market. The S-LEC™ interlayer film is applied in car windshields for passenger safety and expanding to door glass, rear glass and sun roof or panoramic roof with new functions.

With its products S-LEC™ brings new benefits to the automotive industry offering HUD (Head-Up Display) for eyes on the road and eco-friendly environmental comfort, noise reduction quite comfort, protection against UV and InfraRed rays, and protection against break-in. We are developing further function and design integration with new S-LEC™ interlayer film by  collaborating with many automotive partners.

TouchNetix was founded in 2010 to bring capacitive touch technology to the broadest possible range of applications and customers through our deep knowledge and passion for the technology.

TouchNetix is the leading independent provider of capacitive touchscreens and associated HMI technology in Europe with expertise in Industrial, Automotive, Medical, Marine and similar challenging applications.

TouchNetix philosophy is to make the design-in process easy for our customers. We ensure that the touchscreen works in your end-product and meets your requirements in every way. Our diverse supply chain which includes factories in Asia and in the UK can deliver exactly what you need whether in high volume or even down to custom one-off units if that is what is required.

Our recently introduced aXiom touchscreen IC brings a whole new level of performance and capability to the development of capacitive touchscreen user interfaces. In development for four years, the chip has been designed from scratch to address the specific requirements of Automotive and Industrial applications. It provides a holistic approach to the integration of touch, hover/proximity, force and haptics with extremely high performance and low latency, simplifying the design process in every way and allowing previously unachievable specifications to be met.

Athena is a virtual reality tool for designing and testing experiences around the connected and autonomous car.

We combine the power of prototyping and the immersion of VR to create a whole new way of designing user experience for automotive.”

Slidewriting is a method to create convincing slides in only 5 min. The method has been successfully applied to management and technical presentations alike. Customers come from Fortune-500 boards in Germany, Europe and the US.

Main discussion topics:

  • Discuss how to develop brand recognition in a rapidly changing Automotive World

  • Understand how to design userfriendly Interior & Lighting Design 

  • Examine whether voice is THE future user interface

  • Learn how innovative HMI Development Tools can assist to create innovative user interfaces

  • Experience how Advanced Display Technology can enhance Automotive UX

  • Realize the crucial role of Augmented & Mixed Realities

  • Examine the potential of gamification to achieve an intuitive UX

  • Personalization - How can we adjust the cockpit for different user requirements and preferences?

  • Shy Tech – digital detox in the cockpit?

Download Agenda

SPEAKERS

daniel-dreyer

Dr. Daniel Dreyer

Airbus Defense and Space

saran-kaba

Saran Diakité Kaba

PSA Group

thomas-voehringer-kuhnt

Dr. Thomas Voehringer-Kuhnt

Continental

ulrike-mueller

Ulrike Mueller

Volkswagen Group Future
Center Europe

asaf-degani

Asaf Degani

General Motors

björn-sack

Björn Sack

Daimler

stephane-feron

Stéphane Feron

PSA Group

julia-peglow

Julia Peglow

Blogger

matthias-stegemann

Matthias Stegemann

Visteon Electronics

raphael-reimann

Raphael Reimann

Moovel Lab

derek-sellin

Derek Sellin

Rightware

peter-roessger

Peter Roessger

Beyond HMI

rahul-pai

Rahul Pai

Bosch Engineering

julia-weinmann

Julia Weinmann

Visteon Electronics

jason-williamson

Jason Williamson

Altia

alberto-giglio

Alberto Giglio

MBITION/Daimler

tim-kahle

Tim Kahle

169 Labs GmbH

tero-koivu

Tero Kuivo

Rightware

philipp-reiter

Philipp Reiter

Eye Square

miao-lou

Miao Lou

The QT Company

gaetan-koers

Gaetan Koers

Melexis

carina-de-lopez

Carina de López

Eye Square

armin-böhsenz

Armin Böhsenz

Touchnetix

hagit-shaposhnik

Hagot Shaposhnik

University of Groningen

gabriel-nyström

Gabriel Nyström

Smart Eye

Event modules for a hands-on experience:

RELATION BOARD

Get in touch with other experts before the conference starts. Find business cards and photos while enjoying your first conversations and networking experience.

MEET AND GREET

 Make new business contacts in short 1:1 meetings. Exchange business cards in a fast-paced ice breaking session. Be sure to bring enough cards so you don't miss a connection.

AUDIENCE Q&A

Interact with our conference speakers and moderators. Seek out answers to any lingering questions by asking during these intimate sessions.

PANEL DISCUSSION

Gain deeper insights by attending our panel discussions. Share your ideas and thoughts with peers and receive feedback from dedicated industry experts in this interactive session.

WORKING GROUPS

Discuss the latest challenges and innovations in 3D printing, industrial manufacturing, and more additive-related topics with our moderators and your peers in this interactive session. Feel welcome to share your ideas and experiences in working groups.

NETWORKING RECEPTION

Enjoy an informal evening gathering with your peers to discuss the outcome of the first conference day and expand your network in a relaxed ambience.

What our past delegates experienced

“The crucial moment to really start with our HMI benchmarking software “screens” came after the Intuitive Vehicles - Human Factors, HMI, UX 2018. My colleagues and I talked about our conversations at the fair and realised the remarkable fact that each one of us was told the same story regarding the way OEMs do HMI benchmarking. Of course we had specifically asked for it in the conversations, because we had discussed the idea for “screens” before, but never really pursued it. From that moment on it was clear: Everyone has to struggle with HMI benchmarking and we have an idea how to solve this. If we hadn’t been able to have so many conversations with different OEMs in such a short time, we would have hesitated forever and probably never started.”

DAG

“There were a lot of experts who have a lot to say. People from different levels - OEMS, Tier 1, Tier 2 and startups!”

MAGNA POWERTRAIN